Role Of Strategic Management In Corporate Performance

(A Case Study Of Some Selected Banks In Owerri Imo State)

5 Chapters
|
98 Pages
|
9,115 Words

This research work was designed to ascertain the role of strategic management in corporate performance, a case study of intercontinental bank and spring bank in Owerri. This research sought to determine the adequate performance of strategy in banking industries. Two instruments questionnaire and oral interview were used to collect the data for actual decision making. This study gives an insight and proper understanding of management strategy, how it is been formulated by the top level, implemented in an organization for goals and objectives to be attained. Also analysis of the hypothesis are formulated and tested based on the responses gathered from the respondents. Finally, adequate findings, conclusion and recommendation are provided to helps organization in their endeavors.

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Title Page
Approval Page
Dedication
Acknowledgement
Abstract
Table of Content

CHAPTER ONE
1.0 Introduction 1
1.1 Background of the Study 1-2
1.2 Statement of the Problem 2-3
1.3 Objective of the Study 3-4
1.4 Research Question and Hypothesis 4
1.5 Research Hypothesis 5
1.6 Significance of the Study 5-6
1.7 Scope/Delimitation of the Study 6
1.8 Limitation of the Study 6-7
1.9 Definition of Terms 7-9

CHAPTER TWO
2.0 Literature Review 10
2.1 Definition of Strategy 10-12
2.2 The Nature/Methods of Strategy formulation in an
Organization 12-14
2.3 Levels of Strategy 15-17
2.4 Strategic Planning and Management Process 17-22
2.5 Strategic Management 22-26
2.6 The Role of Chief Executives in Corporate Policy
and Strategic Management 27-28
2.7 The Impact of Strategy in Management Performance 28-29
2.8 The Importance of Strategy in Management Performance 30
2.9 The Problems of Strategy in Management Performance 31
2.10 Corporate Performance 32-33

CHAPTER THREE
3.0 Research Design and Methodology 34
3.1 Introduction 34
3.2 Research Design/methods used 34
3.3 Source of Data 34-35
3.4 Methods of Data collection 35
3.5 Population of Study and Sample Size Determination 36
3.6 Sampling size Determination 36-38
3.7 Sampling Techniques/Procedure 38
3.8 Validity and Reliability of Measuring Instrument 38-39
3.9 Method of Data Analysis 39-40
CHAPTER FOUR
4.0 Data Presentation and Analysis 41
4.1 Data Analysis 41-54
4.2 Discussion of Findings 54

CHAPTER FIVE
5.0 Summary of Findings, Conclusion and
Recommandations 55
5.1 Summary 55-56
5.2 Conclusion 56-57
5.3 Recommandations 57-58
Bibliography 59
Appendix I 60
Appendix II Questionnaire 61-63

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