Role Of Effective Communication In Improving Employees Performance In Manufacturing Industry

INTRODUCTION
The objective to the researcher is to know the role played by effective communication in improving employee’s performance in the manufacturing industry. (A case study of Best Aluminum Company), Asaba.
1.1 BACKGROUND OF THE STUDY
Effective communication is and always has been an important factor in enhancing excellent managerial performance, communication is the life blood of every part of an organizations life. The basic theory of effective communication dictates that everyone in an organization should have all the information needed to perform his duties properly, a good managerial communication skills create good climate for a good human relation and also provides effective motivation for the employees. What is communication? According to Little (1965) communication is a process by which information are passed between individuals and organization by means of previously agreed symbols. In other words it is the exchange of ideas, facts, and opinions, e.t.c. by two or more people.
O.Shangnessy (1976) sees communication as the means by which information is passed from one person to the decision makers and resulting decision passed to those involved in executing them without supervisors or subordinate communication.
There could be no organization since it would be impossible to get people to perform duties in a coordinated manner, people would be linked together on an abstract chain of understanding. Management in some organizations seems incapable of communication effectively and successfully with on work done without a well organized and structured communication system. Subordinates will not understand what they have been instructed to do by their superiors and administrators will also not hear clearly through what the subordinates are trying to inform them. When such situation arises, productivity will fall drastically therefore, managers should be greatly concerned with information system and they are working to effect high productivity.
According to Onuoha (1991), daily contract between subordinates and superiors is the most important and suddenly used method of communication. The need together free-form of information through open channels of communication on organization machinery. The success of an organization depends solely on the calber of it’s administrative manager, where a manager’s communication skill is poor, the organization’s productivity coordinate on will be poor, since such information needed in performing those works are not well coordinated and passed either upwards or horizontally not his subordinates peers, respectively. In this way they reduce improvements. But when the information is well coordinated and passed through the right channels from the superior to the subordinate such actions improve managerial performance hence, the information must be understandable between the receiver/decoder and must be acted upon before one can say that the communication process has been completed.
1.2 STATEMENT OF THE PROBLE
Communication is the key factor in the success of any organization. When it comes to effective communication there are certain problems that every organizations faces people often feel that communication is as easy and simple as it sounds. No doubt but what makes it complex, difficult and frustrating are the problems that comes in it way.
Here are a few of the most commonly found problems of communication in an organization.
1. Perceptual Problems: The most common problem faced these days is that of the difference in opinion between two people the varied perceptions of every individual give rise to a need for effective communication.
2. Emotional Problems: Another main problem is the fear and mistrust that form the roots of our emotional barrier which stop us from communicating effectively with our co-workers.
3. Language Problem: Language that describes what we would want to express and communicate to others, may at times serve as a problem to them in today’s global scenario the greatest compliment we can pay to another person is by speaking and effectively communicating to them in their local language we need to understand that the nature language of employees can be different from anyone else.
4. Cultural Problems: The word is made up of diverse cultures. A cultural problem arises when two individuals in an organization belong to different religions state or countries.
5. Physical Problems: Research shows that one of the key factors in building strong and integrated teams is proximity most office have closed doors and cabins for those at higher level of the organizational ladder while the large working area are physically placed far apart . This kind of problem forbids team members from effective interaction with each other. The only way one can improve effective organizational communication is by changing one’s thoughts and feelings with ones colleague. In this way we don’t just break down communication problems but also build relationship that work successfully for long.

1.3 OBJECTIVES OF THE STUDY.
The broad objective of this study is to determine the role of effective communication in improving employee performance as well as creating possible ways of maintaining effective communication in an organization.
a. To determine how effective communication contributes to improving managerial performance as well as the employee performance.
b. To identify the communication problems faced by organizations.
c. To suggest means by which methods of communication can be improved.
d. To ascertain which managerial performance is poor and whether effective communications was the cause.

1.4 RESEARCH QUESTIONS
i What are the roles of effective communication in an organization ii How does effective communication contribute to improving managerial performance as well as employee performance
ii what are the communication problem faced by organizations
iii What are the effect in effective communication leads to the organizational problems

1.5 SIGNIFICANCE OF THE STUDY
Every organization believes in the value of a good staff, in their quest to fulfill the organizational goals and objectives. Therefore it is pertinent to give considerable attention to the benefits of the study.
It is expected at this study will
a. Be of great use to anybody who intends to work in an organization not to ignore effective communication in achieving excellent managerial performance
b. Expose managers and employees on the need for effective communication
c. To improve communication system and skills in an organization relationships are established, maintained, extended and sustained between managers and their workers and between managers and the public entirely
d. This study will serve as reference materials to researchers.

1.6 SCOPE OF THE STUDY
This study “the role of effective communication in improving employee’s performance in manufacturing industry” is centered solely is best aluminum company (BAC) Asaba the researcher has no intention in other business organization because every necessary information and facts needed will be provided by the organization.

1.7 LIMITATIONS OF THE STUDY
Time: In research of this type a lot of time is needed but the time allowed for it is short.
Resources: sequel to the fact that I have no source of my own incomes, it will hinder me from obtaining and collecting enough date needed for this research work.
Location: the researcher will base on the information collected from the staff of best aluminum company [BAC] Asaba.

1.8 DEDICATION OF TERMS
Communication: Sending, giving or exchange of information and ideas.
Channel: The course or agency through which communication passes.
Organization: An association or society where people are working together to achieve an aim or objective.
System: Orderly an interconnected method of an organization.
Destination: The place to which a person or thing is given.
Process: Series of acts or changes proceeding from one to another.