Promotion Strategies For The Marketing Of Educational Services
(A Case Study Of (Esut) Enugu State University Of Science And Technology)
This work was on the Promotional Strategies for the marketing of educational Services in Enugu. (A case study of (ESUT) Enugu State University of Science and Technology
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Title Page
Certification
Dedication
Acknowledgement
Abstract
Table Of Content
Chapter One:
1.0 Introduction
1.1 Background Of The Study
1.2 Statement Of The Problem
1.3 Objective Of The Study
1.4 Research Questions
1.5 Significance Of The Study
1.6 Scope Of The Study
1.7 Definition Of Terms
Chapter Two:
2.0 Literature Review
2.1 Use Of Out Reach/Satellite Campuses
2.2 Personal Selling And Esut
2.3 Publicity And Educational Institutions
Chapter Three:
3.0 Research Methodology
3.1 Introduction
3.2 Area Coverage Of The Study
3.2.1 Sources Of Data
3.2.2 Secondary Sources Of Data
3.2.3 Population Of The Study
3.3 Determination Of Sample Size
3.3.1 Sample Size For Staff
3.4 Method Of Data Analysis
3.5 Selections And Construction Of Research Instrument
3.6 Administration Of Questionnaire
Chapter Four:
4.0 Presentation Analysis And Inter-Presentation Of Data
4.1 Presentation And Analysis Of Data
4.2 Test Of Hypothesis
Chapter Five:
5.0 Summary Of Findings, Recommendation And Conclusion
5.1 Summary And Findings
5.2 Recommendations
5.3 Conclusion
Bibliography
Questionnaire
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