Impact Of Product Planning And Development On Management Efficiency

This study focuses on the impact of production planning and development to management efficiency. It brings with the examination of problems which ld to the decision to embark on this research in the first place and goes on to outline the objectives of the study and as well set out the research questions from which the research hypothesis were formulated. The research methodology was explained outlining methods and instrument used in the research. The use of primary data mode.
Questionnaires were the major instrument employed in gathering the primary data for the work. Means of frequency tables and percentage analyzed the data being collected. The chi-square (x2) test was used in testing the hypothesis and some of the findings include the following. That product planning and development caution the effect of unpredictable changes in customer’s performance. That product planning and development creates distinctive advantages in product performance and price through the effort of management. The product planning and development leads to good customer’s perception of the products in the market place. Some recommendations were equally made on a few areas which includes the following: That producers, managers and marketers should always be engaged by business firms for the firm to reap from their expertise. That planning should always be made before development to ensure that the product developed is what the customers need and required.