Assessment Of Physical Distribution System Used By Beverage Firms
(A Survey Of Two Beverage Firms The Management Of Their Customer Services In Owerri Urban)
This research work tries to appraise the assessment of physical in the management of customer service level in the beverage industry with special reference to beverage firm company Owerri.
The focus of this research work is to find out the effect of distribution strategies and factors in the achievement of customer service level of beverage firm company, thus work further highlight on the assessment and impact of physical distrtibution in the creation of satisfied customers and the general profitability of the company. This project is composed of five chapter, chapter one is the introduction of the subject master, General description of the study, statement of problem, purpose of the study, relevant research question and hypothesis, definition of terms , significance as the study and limitation of study.
Chapter three is the research methodology. If will involve the research design, questionnaire design sampling and selection of respondent, other methods used and data analysis method.
Chapter four deals with the analysis of data and testing of hypothesis, data presentation, decision rule and discussion of major findings.
Chapter five deals on the summary, recommendation, and conclusion.
NOTE: Preview the following Table of Content before you download the full content. WYSIWYG – What You See Is What You Get.
Title page
Approval page
Dedication
Acknowledgement
Abstract
Table of contents
CHAPTER ONE
1.0 Introduction
1.1 General overview of the study
1.2 Statement of problem
1.3 Objective of the study
1.4 Significance of the study
1.5 Research question
1.6 Hypothesis
1.7 Scope of the study
1.8 Limitation of the study
1.9 Definition of terms
CHAPTER TWO
2.0 Literature Review
2.1 Sales force Management
2.1.1 Recruiting and Selecting of sales
2.1.2 Source of Recruitment
2.1.3 Qualities of a good sales man
2.1.4 Induction of salesman
2.2 Sales territory
2.2.1 Importance of sales territory
2.2.2 Planning the sales territory
2.3 Setting the sales territory
2.4 Salesman performance and evaluation
2.5 Sales Force Compensation Plan
2.5.1 Features of Good Compensation Plan
2.5.2 Methods of Compensation
2.6 Motivating the Salesman
2.7 Distribution Channel
2.7.1 Major Channels of Distribution
2.7.2 Factors that affect choice of Distribution
Channel
CHAPTER THREE
Research Methodology
3.1 Research design
3.2 Questionnaire design
3.3 Population and sample selected
3.4 Source of data
3.5 Data collection techniques
3.6 Method of data analysis
CHAPTER FOUR
4.0 Data Presentation and analysis of findings
4.1 Data presentation
4.2 Analysis of data
4.3 Testing of Hypothesis
4.4 Discussions on Major Findings of the study
CHAPTER FIVE
5.0 Summary, Conclusion and recommendation
5.1 Summary
5.2 Conclusion
5.3 Recommendation
Bibliography
Appendix
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